I’ve found your blog very helpful so far, in particular for confirming (or at least providing more evidence) that Science and Engineering Publishing Company are bogus. However the question has occurred to me: what would a *legitimate* new publisher (with one or more legitimate new journals) look like? With this Avestia bunch, it seems to me that much of the evidence you have so far collected could equally describe the struggles of a legitimate new publisher. (Whether the fields they cover are already adequately served by existing journals is a separate question. I certainly believe that it ought to be possible for a new publisher to start up in an existing field without automatic condemnation.) Are we perhaps being too hasty to classify new OA publishers as bogus based on equivocal evidence?
IOW: surely P(new OA publisher actually not bogus) > 0, and in such a case, what would we expect to observe?
